Case Study

MLL Telecom: Boosting engagement and client service with Insights

MLL Telecom implemented Insights throughout the business, to increase wins, improve their product offering, and proactively manage client relationships.

MLL Telecom are a specialist managed services provider with a long history of working closely with public sector bodies including the emergency services, healthcare, local government and educational establishments. MLL Telecom design, deliver and manage a wide variety of secure voice and network solutions, and as an independent integrator find long-term solutions that offer the best value and quality for their clients.

 

Background

Building on their trusted reputation and successful delivery within the sector, the team at MLL Telecom wanted to increase their work with public sector organisations.

The company recognised that having good market intelligence to support their teams would improve their chance of success. MLL Telecom were winning business through tenders but there was an opportunity to engage with public bodies much earlier in the process.

Investing in a tool that could readily provide market intelligence would reduce time spent searching for information and enable the team to better focus their expertise and time. Overall, MLL Telecom wanted to further improve their opportunity management and strengthen their successful relationships with existing clients.

 

Oxygen’s Solution

The team at MLL Telecom chose Oxygen Insights to provide Public Sector pre-procurement and spend data.

As well as reporting on spending, Oxygen Insights summarises future tender intelligence from cabinet and board papers, committee reports, decision notices, and a variety of other sources, highlighting opportunities before they go to tender.

Insights provided MLL Telecom with the information and flexibility they needed. MLL were keen to extend the use of Insights outside of the sales team, to empower colleagues throughout the business to access timely and accurate information, and to drive additional value within their product development, prospecting, and client service activities.

 

“Insights is a valuable tool, providing fast access to accurate pre-procurement and spend data, that enables us to engage earlier within the procurement process, increasing our chances of success. The daily notifications are very useful, as we’re able to act on new opportunities straight away and we can also see what’s happening within our existing clients.

“In addition, Insights has increased our market knowledge and understanding of competitors, so that when we do engage, we’re in a much stronger position. Our team also use that market awareness to improve our overall offering, and to have more informed and proactive conversations with our clients.

“The expertise of our team is vital in maintaining the trusted, long-standing relationships we have with our clients, therefore combining their deep sector-specific knowledge together with the market data we get from Insights has huge benefits.

“We’ve received excellent support from the team at Insights. They are responsive and helpful, and they also provide additional materials and interesting events to promote knowledge sharing within the sector.”

Jeremy Wastie, Public Sector Sales Manager, MLL Telecom

Resources

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